Racing

Apple Eyes F1 US Rights Amidst Soaring Popularity

Reading Time : 2 minutesApple is reportedly eyeing the US broadcasting rights for Formula 1, seeking to capitalize on the sport’s soaring popularity and its own successful F1 movie. With ESPN’s contract expiring, this move could significantly boost Apple TV+’s live sports offerings, attracting a massive new subscriber base as the bidding war for the lucrative rights intensifies.

July 10, 2025 Bénédicte

NASCAR’s Social Marketing Surge

Reading Time : 2 minutesNASCAR’s social media strategy, particularly on Instagram, has driven a 40% follower increase. Thrilling races and educational content have expanded the sport’s digital footprint, setting a strong foundation for continued growth in 2025.

January 7, 2025 Bénédicte