Innovation in Motion : Exploring Zenith’s Legacy

Zenith, the esteemed Swiss watchmaker established in 1865 by Georges Favre-Jacot, epitomizes a legacy of precision and innovation in horology. From its origins crafting precise pocket watches to pioneering wristwatch chronographs, Zenith has continually pushed the boundaries of timekeeping excellence. Renowned for its iconic El Primero movement introduced in 1969, the brand has weathered industry challenges and flourished under the stewardship of LVMH. Today, Zenith remains a beacon of luxury and craftsmanship in the world of haute horlogerie.

 

Georges Favre-Jacot

 

Zenith, the Swiss luxury watchmaker, has a storied past tracing back to its inception in 1865 by Georges Favre-Jacot. Initially crafting precise pocket watches, Zenith swiftly transitioned to wristwatches, gaining acclaim for their chronograph models. The pinnacle of their innovation arrived in 1969 with the El Primero movement, a groundbreaking automatic chronograph renowned for its accuracy.

 

 

Despite challenges during the Quartz Crisis, Zenith persisted in producing mechanical timepieces, showcasing unwavering dedication to traditional craftsmanship. Acquisition by LVMH in 1999 marked a turning point, propelling the brand into a new era of expansion and innovation. Today, Zenith continues to honor its heritage while embracing modernity through partnerships, collaborations, and a diverse array of offerings in its Heritage Collection.

 

 

Zenith’s legacy is a testament to its commitment to precision, innovation, and timeless craftsmanship. From its humble beginnings to its current status as a revered luxury watchmaker, Zenith’s journey exemplifies resilience and excellence in horology. With its rich history and dedication to pushing the boundaries of watchmaking, Zenith remains a cherished name among collectors and enthusiasts worldwide.

Bénédicte Lin – Brussels, Paris, London, Seoul, Bangkok, Tokyo, New York, Taipei
Bénédicte Lin – Brussels, Paris, London, Seoul, Bangkok, Tokyo, New York, Taipei