Streaming Sensation : Inside Netflix’s Evolution
Reading Time : 3 minutesIn the sphere of digital entertainment, Netflix has emerged as a dominant force, reshaping the way we consume media since its inception
Tag: Branding
Branding is the analysis and planning on how a brand is perceived in the market. Developing a good relationship with the target market is essential for brand management. Tangible elements of brand management include the product itself; its look, price, and packaging, etc. The intangible elements are the experiences that the consumers share with the brand, and also the relationships they have with the brand. A brand manager would oversee all aspects of the consumer’s brand association as well as relationships with members of the supply chain
Jason Tarry : Steering John Lewis into the Future
Reading Time : 2 minutesIn a strategic move to reinforce its leadership, John Lewis recently announced the appointment of Jason Tarry, former Tesco UK boss, as
Inside Tesla’s Crisis : Sales Slump and CEO Controversies
Reading Time : 2 minutesAs Tesla grapples with its first annual sales decline since the pandemic, the once-dominant electric vehicle (EV) manufacturer faces a crossroads. Blaming
From Data to Decisions : Role of Media Mix Modeling in Marketing
Reading Time : 2 minutesEnter Media Mix Modeling (MMM), a sophisticated analysis technique that allows marketers to delve deep into the impact of their marketing efforts.
Navigating Change : Amazon’s Move Away from Just Walk Out
Reading Time : 3 minutesIn a strategic move, Amazon is bidding farewell to its Just Walk Out technology, signaling a significant shift in its approach to
Kavalan Whisky : A Tale of Taiwanese Triumph
Reading Time : 2 minutesIn the world of whisky, tradition often reigns supreme, with Scotland holding sway as the undisputed king of the craft. However, amidst
Luxury vs. Legality: The Debate Over Hermès Birkin Handbag Sales
Reading Time : 2 minutesUnveiling the allure and controversy surrounding Hermès Birkin handbags, these iconic symbols of luxury have become focal points of legal scrutiny in
Apple Faces Legal Battle : Monopolizing Smartphone Market
Reading Time : 2 minutesIn a significant legal maneuver, the US has taken aim at tech titan Apple, alleging monopolistic practices and the suppression of competition
GTC 2024 : Accelerating Innovation
Reading Time : 2 minutesNVIDIA’s GTC 2024 conference is gearing up to be an electrifying event, promising groundbreaking insights into accelerated computing, generative AI, and robotics.
Milestones in Autonomous Driving : Waymo’s Journey
Reading Time : 3 minutesIn autonomous driving, resilience emerges as the linchpin for overcoming hurdles and propelling progress. Waymo, the Alphabet-owned ride-hailing company, epitomizes this resilience,
The YouTube Marketing Model : How It Works and Why It’s Effective
Reading Time : 3 minutesYouTube is the world’s largest video-sharing platform, with over 2 billion monthly active users. This makes it a powerful marketing tool for
Navigating the Attention Economy : A Blueprint for Enterprises
Reading Time : 3 minutesIn today’s digital world, the attention economy reigns supreme, shaping consumer behavior and business strategies alike. With attention becoming an increasingly scarce
Innovation in Motion : Exploring Zenith’s Legacy
Reading Time : 2 minutesZenith, the esteemed Swiss watchmaker established in 1865 by Georges Favre-Jacot, epitomizes a legacy of precision and innovation in horology. From its
Bridgit Mendler : From Disney To Cosmos
Reading Time : 2 minutesBridgit Mendler, renowned for her role as lead in “Good Luck Charlie” on the Disney Channel, has seamlessly transitioned from the entertainment
The Crucial Role of Mediators in Enterprise Success
Reading Time : 3 minutesIn the dynamic landscape of modern enterprises, conflicts and disputes are inevitable. Whether it’s disagreements between team members, disputes over contracts, or