Reading Time : 2 minutesYouTube’s $60B 2025 revenue tops Netflix, fueled by subs hitting 325M users. But ad growth slows, capex doubles—sustainable or shaky? AI and Shorts power ahead amid streaming wars.
Reading Time : 2 minutesToy brands are shifting their advertising focus from traditional TV to streaming platforms like YouTube, Netflix, and Disney+. With kids increasingly watching shows online, brands like MGA and Hasbro are creating content that aligns with their products, such as MGA’s “Rainbow High” on Netflix. This strategy allows them to reach both children and parents, who often co-view, while also exploring platforms like TikTok and Roblox to stay relevant.
