Mixue: The Ice Cream Giant Outpacing McDonald’s and Starbucks

Reading Time : 3 minutesMixue Ice Cream and Tea, with 45,000 stores, tops McDonald’s and Starbucks. Founded in China, it raised $444 million in a 2025 IPO, with shares up 40%. Its mascot, Snow King, and 83-cent treats drive its appeal amid economic woes, doubling locations in two years.