Cryptocurrency is making waves in the 2024 U.S. election, with key industry players like Coinbase pouring millions into political campaigns. They aim to make digital currency a significant issue, despite widespread skepticism and low public interest. This push comes after the FTX scandal, which damaged crypto’s reputation, but advocates believe that legislative changes can reignite interest and innovation.
Coinbase, through its super PAC Fairshake, has emerged as a major force, backing candidates in dozens of races across party lines. The goal? To shift regulatory power from the Securities and Exchange Commission (SEC) to the Commodity Futures Trading Commission (CFTC), hoping to foster a more favorable environment for crypto. This bipartisan effort, however, has drawn criticism, as some see it as a way for the industry to sidestep strict regulations.
Notably, both Donald Trump and Kamala Harris have made vague promises to support crypto innovation, signaling that the industry’s financial influence is paying off. Still, crypto faces an uphill battle in gaining widespread political support. The public remains cautious, with many associating the industry with scandals like FTX and skepticism about its long-term viability.
As the election season unfolds, it’s clear that the crypto industry is taking a high-risk, high-reward gamble. Whether they can win enough legislative victories to secure their future in the U.S. remains to be seen, but their aggressive push has already ensured that digital currency will be a hot topic on both sides of the aisle.
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